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Monday
Aug082011

What Makes a Collection, Part 2 

Photo: Alexis BittarI've chosen to focus on jewelry designer Alexis Bittar because he is a perfect example of a jewelry designer who truly understands what goes into a strong collection.  He consistently includes silhouettes from modest to statement-making, classic to avant garde while maintaining his own design aesthetic.  By doing this he accomplishes a near universal appeal.  No matter what your jewelry style -- so long as you like his aesthetic-- you will find something that could work for you. 

And this is precisely what we are working to accomplish with our own jewelry collections, right? 

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