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Aug172011

Wedding catering: Cocktail hour food

Go to any dinner party and you can expect a fairly prescriptive turn of events: a drink or cocktail to greet you shortly after you arrive, followed by genial conversation and some nibbles: cheese, crackers, perhaps olives or nuts, and then dinner.

Special events and wedding receptions are big - very big - dinner parties, and they follow a similar script. The cocktail hour, which may or may not involve cocktails, and may or may not be an hour long, is a period of time used to transition guests from the ceremony to the reception. An advantage is that it occupies hungry guests with food and drink while the bride, groom and bridal party can take post-nuptial photos.

Food-wise, a traditional cocktail hour calls for merely an elegant spread of cheeses, crackers, crudites, breads, and fresh or dried fruits to complement the bar offerings - after all, it is only meant to tide the guests over until dinner.

(A clever cheese presentation by Jessica Spengler)

However, the trend in wedding catering has been to expand the cocktail hour menu, with ample portions of such a large variety of foods that it could almost replace the dinner. In fact, a recent BizBash poll forecasting 2011 trends found 58% of event pros expect to use "passed small plates instead of a seated dinner" this year.

Caterers like cocktail hour menus not only because they are lucrative, but because they create both a challenge and an opportunity to do something inventive, small, and powerful. Whereas a plated dinner is a plated dinner, cocktail hour hors d'oeuvre can be fun, fantastic, or high-falutin.

(Jewel-like hors d'oeuvre by Taste Catering)

(A waiter fills savory mini cones with salmon mousse)Cocktail hour food is generally served in one of two ways. "Passed" hors d'oeuvre or appetizers means that the food will be presented in individual servings on trays carried by servers around the party. Types of passed hors d'oeuvre vary dramatically, from tiny amuse-bouches (one-bite pieces) to skewers of meat, mini lobster rolls, or savory dumplings. Passed service is an elegant presentation and it works best at events where there is a large amount of square footage per guest. This allows servers to reach as many guests as possible and expediently refill in the kitchen.

(Artisanal chips by Taste Caterers)In addition to the space, there are two important factors to consider with passed hors d'oeuvre: the number of pieces per person (which is part of the price structure) and the server-to-guest ratio. The longer the cocktail hour, the more food is necessary. Guests, anticipating food, are usually ravenous by the time cocktail hour rolls around and a bad situation develops if the servers can barely make it out of the kitchen before their trays are emptied. Entire swaths of the party may not receive their food.

Buffet service is another option for cocktail hour, a presentation that allows for quite abundant quantities of food. Manned or un-manned - meaning, attended by a server or not - buffets use less man-power and allow guests to decide the portion size. Caterers can be inventive with buffet presentations, even beyond decorating the table. Themed stations, such as the choose-your-own-toppings macaroni & cheese station, are very popular and create a unique guest dining experience.

(DIY macaroni & cheese station by Quinn Dombrowski)

A drawback of buffet service for cocktail hour is the potential waste of extraneous food; another is that guests may be stuffed before even taking a seat at dinner (which in turn leads to more waste). But large amounts of food at cocktail hour are good for a wow! factor, and also if the couple anticipates a heavy drinking crowd.

Like the appetizer before a good meal, cocktail hour is a treat for guests to mingle, drink, and eat after the ceremony and before the main meal. Thanks to the creativity (and business savvy) of caterers, it is also a chance for guests to enjoy an abundant cornucopia of foods and flavors that may soon replace the full reception dinner. After all, who needs an entree when you can nosh on mini lobster salad sandwiches all night?

 

Would you like to work with caterers to create the perfect wedding menu? The Sheffield Wedding & Event Planning course teaches everything you need to know to orchestrate a memorable event, from creating a guest list, to hiring vendors, to creating a beautiful wedding design.

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Reader Comments (32)

I like the cheese presentation its very clever indeed, and the photos are stunning. The foods are so mouth watering. :)

-Cristine
August 26, 2011 | Unregistered CommenterCatering Boca Raton
The cheese presentation is definitely a unique one, I've never seen anything like it before.
August 26, 2011 | Unregistered CommenterCindy
Your article lines up perfectly with what we're seeing. We are much more likely to go with passed hors d'oeuvre over the sit down dinner. Love your picture of the mini sandwiches!
September 20, 2011 | Unregistered CommenterWedding Catering Houston
Jeepers, I getting hungry just looking at it. I really like the idea of themed stations. I know several people who'd appreciate that sort of thing.
September 21, 2011 | Unregistered Commenterwedding venues glasgow
Mouth watering foods. I'm getting hungry. Congratulations! it is a great post. One thing that really came to my attention is about the themed station. It is a great idea where visitors know where they will go and what kind of foods they are about to eat with several variety.
September 22, 2011 | Unregistered CommenterDeer Processing in KY
That's just an amazing set up!
September 23, 2011 | Unregistered CommenterChair Covers
I love everything from cheese presentation up to the end of the blog content.I was really impress!
September 29, 2011 | Unregistered CommenterJuan
wow..love the pictures. it makes me hungry!! lucky for those who attended the event. they got to taste every food.
October 4, 2011 | Unregistered Commenterweb designer
This was indeed a informational article, I will share this to my online friends.
October 21, 2011 | Unregistered Commenterラスベガス Las Vegas
This was indeed a great article, it really tackled the topic wise and thoroughly.
October 27, 2011 | Unregistered Commenterseo package prices
It is time to have fun.
November 2, 2011 | Unregistered Commenterlas vegas seo
I want to try eating the food.
November 4, 2011 | Unregistered CommenterCollege Girls
I'm hungry now, thanks a lot.
December 3, 2011 | Unregistered CommenterMuscle Growth
Great article!
The food looked fabulous
Regards
cookerykitchen.com/category/kitchenaid/
December 12, 2011 | Unregistered Commentercookerykitchen.com
I've been in the field of culinary and must say that the presentation that was posted above is very well indeed.
December 14, 2011 | Unregistered CommenterCamille Goldin
I would like to pursue my dream in culinary but the tuition fee is quiet high.Can you recommend some schools that offer low rate?
December 19, 2011 | Unregistered CommenterShane Dela Cruz
My former teacher took BS biology but was inline in Culinary arts.Anyways,she took the training for that.
December 22, 2011 | Unregistered CommenterLady from 20x sports tab
That's good to hear,maybe cooking is really her passion.
So delicious!
It is so yummy,i love it.I am craving for those foods.:)
December 30, 2011 | Unregistered CommenterMatt from forex mentoring
Look at those cheese! Yummy....
January 18, 2012 | Unregistered CommenterNicole
I am feeling hungry now with all those food.
January 27, 2012 | Unregistered CommenterKatherine
Been working in that area but first time to see such a wonderful arrangement like yours :D
February 14, 2012 | Unregistered CommenterCarla
What a great idea of wedding catering. This business has been there for years and providing the best menu and serving are the main key of this business. Thanks for sharing this post. This could be great inspiration for everyone.
I like all the food...and the drinks...cool!
February 21, 2012 | Unregistered CommenterMarissa

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